Sell your private number plate at auction

Want to sell your private number plate but not sure what it's worth? AuctionMyPlate lets you list your reg, set a hidden reserve and auction it to genuine UK buyers – without paying a listing fee. Whether your plate is on a vehicle or a retention certificate, we handle the auction process and guide you through the DVLA transfer so you can sell with confidence.

Why auction instead of a fixed price sale?

A fixed price listing is guesswork. If you price too low, you lose out. If you price too high, nothing happens.

  • Finds the true market value – buyers compete, pushing the price up.
  • Creates urgency – a clear end time and soft-close window encourage real bidding.
  • Filters out time-wasters – bidders must register and verify details before they can bid.

What you'll need to list your plate

  • Your registration number (exactly as on your documents)
  • Whether it's on a vehicle or a retention certificate
  • A realistic reserve price
  • A short description of why the plate is desirable (wording, age, initials, etc.)

You can also choose a starting price and optional Buy Now price. We'll show you the expected fees and payout before you confirm.

Fees & your payout

  • Listing fee: £0 – no charge to list a plate during our launch period.
  • Commission: a small percentage only if your plate sells (based on your reserve band).
  • DVLA fee: the standard £80 DVLA assignment fee is paid by the buyer.

Before you submit your listing, we show your reserve price, our commission rate and an estimated payout to you after fees. If the reserve isn't met, the plate simply doesn't sell and you owe nothing.

How selling your plate with AuctionMyPlate works

  1. Create your seller account – register with your name, address and contact details. We verify email and phone.
  2. Submit your plate – enter your registration, choose plate type, add details and set your reserve / Buy Now.
  3. Admin review – we check the listing for obvious issues. If anything is missing we'll contact you before approving it.
  4. Queued for the next auction – once approved, your plate is queued for the next weekly auction window. You'll see the countdown in your dashboard.
  5. Live auction – buyers place bids and can use Buy Now if enabled.
  6. Sale, transfer, payout – when the auction ends and the reserve is met, we confirm the sale, oversee the DVLA transfer and pay your proceeds once everything is complete.

Ready to get started? It takes just a few minutes to list your plate.

Create your free seller account